The U.S. vs. Belgium World Cup match averaged 42 million viewers across all platforms, with 30 million tuning into the English-language broadcast on Fox and 12 million watching the Spanish-language version on Telemundo and Peacock. This impressive viewership surpasses the NFL's divisional round in January 2026, which averaged 39.2 million viewers.
Despite the U.S. team's unceremonious exit from the tournament, the strong viewership numbers indicate soccer's growing popularity in the United States. Had the U.S. team continued advancing, analysts projected the final match could have approached 100 million viewers, potentially solidifying soccer's position as a mainstream American sport. amunra.help
